Defining Our Audience

I created a mind map in order to help define our audience, and gain a better understand of who our target audience is. I felt this was essential in gaining the right effect for our music video. 

Music Video Pitch

As part of our research and planning, we filmed a one page pitch, which consisted of me and Carmel answering questions about our plans for our music video. We had a camera on both us and our teachers to film both responses, and then edited this in Premier Pro, which enabled us to have shot reverse shot. Therefore making it so the audience can see the questions being asked and us answering them.