As part of our research and planning, we filmed a one page pitch, which consisted of me and Carmel answering questions about our plans for our music video. We had a camera on both us and our teachers to film both responses, and then edited this in Premier Pro, which enabled us to have shot reverse shot. Therefore making it so the audience can see the questions being asked and us answering them.
Wednesday, 11 November 2015
Tuesday, 13 October 2015
Monday, 12 October 2015
Monday, 5 October 2015
Pitch - Initial ideas.
To make the music, I am working with Carmel, as we feel we worked well together in AS. We have decided between us roughly how we're going to distribute the roles, and we decided that I shall be in charge of the costume, filming and directing, while Carmel is also in charge of filming and directing.
We're going to make a music video to Bastille - Laura Palmer. This song lasts for 3 minutes 4 seconds, and is of the Genre Indie-Pop.
It's argued that this song/music video, will appeal to older teens and obviously people who like Indie Pop the most, and for audiences who are escaping from reality; Goodwin's conventions - diversion from reality and life issues.
We're pondering the idea of editing the footage so it's black and white, however we also want to try and film in dusk/dark lighting outside, which will require a lot of practice to get the lighting right, so it isn't grainy. Furthermore, if we film in the dark, we will keep the colour and not edit it in black and white. We feel wearing dark, plain clothes and dark makeup will suit the genre and help with the narrative.
In order to get the quality, we feel using a DSLR would be the most appropriate to avoid a grainy effect, and using lights to get the correct back lighting. We will use a tripod for specific, steady shots, however we feel that some hand held shots would be appropriate to get across the overall effect and emphasize the narrative.
Throughout the video, we're going to use longer shots, potentially using multiple extreme close ups to emphasize emotions, however we're also going to use fast paced editing throughout the chorus.
Taken from Goodwin's convention's, we feel that we're going to try and create a narrative where the visuals match the lyrics, or at least fit the narrative of the song.
The music video will fit the whole CD package, as for the website and the CD cover, we're going to try and stay with the dark theme, and possibly black and white, so everything fits with the genre and song.
Finally, we feel that ideally we'll need about 6-8 weeks to produce and edit this music video, 2-3 weeks of this will be used for filming, and the remaining weeks will be used for editing and the rest of the package.
We're going to make a music video to Bastille - Laura Palmer. This song lasts for 3 minutes 4 seconds, and is of the Genre Indie-Pop.
It's argued that this song/music video, will appeal to older teens and obviously people who like Indie Pop the most, and for audiences who are escaping from reality; Goodwin's conventions - diversion from reality and life issues.
We're pondering the idea of editing the footage so it's black and white, however we also want to try and film in dusk/dark lighting outside, which will require a lot of practice to get the lighting right, so it isn't grainy. Furthermore, if we film in the dark, we will keep the colour and not edit it in black and white. We feel wearing dark, plain clothes and dark makeup will suit the genre and help with the narrative.
In order to get the quality, we feel using a DSLR would be the most appropriate to avoid a grainy effect, and using lights to get the correct back lighting. We will use a tripod for specific, steady shots, however we feel that some hand held shots would be appropriate to get across the overall effect and emphasize the narrative.
Throughout the video, we're going to use longer shots, potentially using multiple extreme close ups to emphasize emotions, however we're also going to use fast paced editing throughout the chorus.
Taken from Goodwin's convention's, we feel that we're going to try and create a narrative where the visuals match the lyrics, or at least fit the narrative of the song.
The music video will fit the whole CD package, as for the website and the CD cover, we're going to try and stay with the dark theme, and possibly black and white, so everything fits with the genre and song.
Finally, we feel that ideally we'll need about 6-8 weeks to produce and edit this music video, 2-3 weeks of this will be used for filming, and the remaining weeks will be used for editing and the rest of the package.
The most famous music videos.
As research for my music video, I searched the most famous/greatest music videos of all time. I used NME's 100 greatest music videos as I found this to be the most informative and reliable. I watched some of the top videos, in order to understand what they director did, in order to become a famous and create a good music video. The top 5 music video's were:
Here's what I found worked well and was most common within the music videos:
I believe that if my group and I accomplish all or at least some of these things in our music video, it will be a successful video.
- Johnny Cash - Hurt
- Radiohead - Just
- Chris Isaak - Wicked Game
- Soundgarden - Black Hole Sun
- Bjork - All is Full of Love.
Here's what I found worked well and was most common within the music videos:
- Visuals matching the lyrics
- Good lighting
- No complicated/over the top special effects or editing
- Has a narrative to the music video
- Close ups
I feel that from watching the top 5 music videos, the list above is what I found to be most common in all of the music videos, and what I found to be the most effective. There's multiple ways in which the effects listed above can be achieved.
In order to achieve good lighting and gain the effects we want, which includes dark shadows and half of the face covered in darkness, we need to do plenty of practice shots. We need to have a lamp and hold the camera in multiple positions such as from a side view and close up, to see what effect we can gain from these angles.
In order for our music video to have a narrative, we need to story board in detail and ensure we stick as close as we can to the storyboard and plan.
I believe that if my group and I accomplish all or at least some of these things in our music video, it will be a successful video.
Sunday, 20 September 2015
Genre Theories to a music Video.
'Take Me To Church' by Hozier, is a song from the self-titled album, which follows the genre of soulful rock 'n' roll, with a slight hint of the gospel genre coming through. Whilst the song lyrics them self have a meaning behind them, the music video makes you interpret it in a way which is your own, and is in some ways, controversial; which links in with the previous blog post - http://tasminebentona2.blogspot.co.uk/2015/09/response-to-q-magazine-controversy-in.html. The meaning behind the music video which the artist intended, was that the music video 'criticizes the repression of gay people in Russia'. Hozier said, 'The video has a theme - an organisation that undermines humanity'(). This ideology is definitely apparent in the music video, with the main theme in the video being the love between a gay couple, who are targeted by a gang, and one of the males ends up being attacked.
I feel that the part in the music video where the two men bury the chest, with a large metal lock around it, in the ground signifies that they have to hide their love in order to protect themselves from other people who disagree and are against it. It also suggests that in Russia people have to bury their love deep in order to prevent the risk of them getting caught. I believe that this scene in the video represents the zeitgeist and supports Fiske's theory once more.
(2) http://www.reflector-online.com/opinion/article_7f5adde8-b30c-11e4-af17-cfb3caaf4bc3.html
(3) http://randb.about.com/od/rb12/a/Soul_Music.htm
Soul music is a combination of gospel and R&B. It began in the 1950s,and it's roots originate from four main sources: racial, historical, geographical and economical(3). Applying Altman's theory to this music video is easily applicable when you watch the music video, due to the fact this video subverts generic conventions in my opinion, as this music video is arguably controversial. This video supports the ideology that there is no such thing as 'pure' genre anymore, as this song/video is a mixture of soul, gospel and rock 'n' roll.
Fiske's theory also applies to this music video, as the video definitely represents the zeitgeist and tells the audience something about the way of the world. This music video represents the zeitgeist, as it clearly signifies and represents the issues relating to homosexuality in Russia. I feel this music video definitely fits this theory and ideology, and it's possible that other music videos of this genre also reflect the zeitgeist and help support this theory.
The entire music video is in black and white, which I feel also helps represent the zeitgeist. I feel that the zeitgeist is negative, and that the main theme in the music video is negative. Furthermore, black and white is seen as depressing and therefore helps get the message across that the main theme is also negative.
I feel that the part in the music video where the two men bury the chest, with a large metal lock around it, in the ground signifies that they have to hide their love in order to protect themselves from other people who disagree and are against it. It also suggests that in Russia people have to bury their love deep in order to prevent the risk of them getting caught. I believe that this scene in the video represents the zeitgeist and supports Fiske's theory once more.
Sources.
(1) http://www.songfacts.com/detail.php?id=32921(2) http://www.reflector-online.com/opinion/article_7f5adde8-b30c-11e4-af17-cfb3caaf4bc3.html
(3) http://randb.about.com/od/rb12/a/Soul_Music.htm
Response to Q Magazine - Controversy in music videos.
The Q Magazine article, September edition, expresses their opinion on recent music videos, with music videos such as Bad Blood by Taylor Swift being featured in the article, being mentioned as 'smug, 'outdated, and that 'Taylor Swift wants to cement her status as an A-List celebrity and every famous woman's dream BFF'.
The article focus' on controversy within music videos, and music videos which were perhaps made to cause controversy, however does hint that this may not always be for the worse. 'Bad Blood only topped the Billboard charts for a week because of video views'. The article then goes on to say 'without a video, Bitch Better Have My Money peaked at a disappointing Number 17 in April'. This article suggests that controversial music videos aren't always a negative thing as they help raise the song in the charts, exemplified in the Taylor Swift/ Rihanna example.
Controversy in music videos is becoming much more common, as it is often used to gain a more press and a bigger audience. People hear that the music video has something controversial in it, or is a different style to what the artist is usually known for, and they watch it just for the reason that it's different, not because it necessarily is what they like. Controversy is also a way to get their opinion across when the artist feels as if they couldn't just say what they think. This article overall presents the different reasons why music videos are controversial.
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